Beauty

VIDEO: How to do an ‘Instagram brow’ this Friday night

Make your brows POP.

By: Erin Cook

Hey, you there: Ever heard of an 'Instagram brow'?

As the name suggests, the Instagram brow came to our attention via social media. Beauty bloggers and YouTubers are responsible for creating the ~extra~ brow trend; think a bold, filled in shape with sharp edges and a healthy smattering of highlighter on the brow bone.

It looks a little like this:

Instagram brows are perfect for a Friday night out on the town.

We enlisted the help of Benefit Cosmetics' head brow artist Hannah Mutze for her two cents on how to create the look at home:

1. With a sharp angle brush, use Benefit KaBrow ($42 at Princess Polly) to shape and fill your brow, remember it's heavily pigmented — so build colour slowly!
2. Set the shape and add subtle texture through the brow using Benefit 24HR Brow Setter ($42 at Princess Polly).
3. Define your arch by applying Benefit High Brow ($38 at Sephora) underneath the brow from arch to tail, blend well.
4. Let your brows do the talkin'.

Hit the video above to see the Instagram brow from start to finish.

Model wears Zelda Ruffle Wrap Dress ($60), Eagle Pendant Necklace ($32) and Yours Truly Cross Earrings ($25) — all at Princess Polly.