At this rate, by the year 2020, we'll all be exclusively wearing Kardashian-branded cosmetics. First, Kylie Jenner took over the makeover scene with her brand Kylie Cosmetics — and those lip kits. Kimmy K has always dipped her toes into the world of beauty, but last year she went all-out and created a line of her own, KKW Beauty.
Now, there are ~rumours~ that Kourtney could be the next Kardashian to followsuit.
Before we get too excited, let's look at the evidence, shall we? According to Refinery 29, Kourtney's company, 2DIE4KOURT, recently filed paperwork to trademark the term "Kourt" in the cosmetics goods/services category.
TMZ have seen the documents too and claim that it's clear her intention is to start a business; however, the docs don't specify what kind of product(s) she intends to create.
Alternatively, there is a chance that this trademark is related to Kourtney's upcoming collab with Kylie Cosmetics. Last week, Kourt confirmed via Instagram that she's in the process of planning something makeup-related with Kylie. (Read more about that here.)
So, is Kourtney launching her own makeup business? Or is this trademark part of her collab with Kylie Cosmetics? All we know is that we need some official Kourtney Kardashian makeup in our lives ASAP.
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