Beauty

Underarm primer now exists to keep your sweaty pits at bay

Sweaty girls rejoice!

By Ana Eksouzian-Cavadas
armpit primer

We're not sure about you guys, but we absolutely FROTH an innovative beauty product. If a new release promises results that go above and beyond those of its traditional counterparts, you better believe we're lathering them on by the litre and adding a hundred of them to cart. Clear self-tanners, build-up-free dry shampoos, transparent sheet masks — you got 'em? We want 'em.

And boy, do we have another banger product for you — the underarm primer. If you're making the transition into natural deodorant, or you're just a sweaty gal that needs a helping hand, this pit primer will become an all-time fave.

Meow Meow Tweet's underarm primer was created to be used in tandem to your favourite deodorant, to "prep, soften and freshen underarms." The vegan and sustainably-sourced product also works to balance your armpit's pH.

(FYI, if the pH of your armpit skin is a little off, it can be a massive contributor to strong body odour.)

As mentioned before, this gem of a product is also a total lifesaver for those experiencing a rough transition into natural antiperspirants. While many find that chemical-free deodorants just don't cut it when it comes to curbing sweat and smell, this primer promises to support your natural products and eliminate moisture from the get-go.

Or, if you're not the sweatiest of people, and natural deodorants aren't typically your thang, you can even use the primer on its own.

Already sold? Hold up, we are nowhere near done.

Formulated with hero anti-inflammatory and moisturising ingredients including witch hazel, jojoba oil and aloe, this light but rich formula is perfect for those with sensitive skin. It's also a godsend for those who experience razor burn, irritation and are prone to little red bumps post-pit shave.

Plus, the jojoba oil even works to unclog hair follicles, so say bye, bye to any pesky pit ingrowns that keep creeping up.

Just apply one to two pumps of this miracle liquid to your arm pits, and massage to product in. If one application isn't getting you through the day sweat-free, you can always reapply if needed.

As if it wasn't already working hard enough, the brand also recommending bringing the product north of the pits and using it as a face primer. Who doesn't love a good multitasker?!

Meow Meow Tweet Underarm Primer, $30 at The Detox Market