Careers

The business tips PR queen Roxy Jacenko learned from her first job at Maccas

“I’m not a nasty bitch but I’ll say if it’s shit, it’s shit.”

Unless you live under a rock, you most likely hear something about Roxy Jacenko every. Single. Day.

"Roxy spotted getting a coffee!"

"Roxy hits the gym!"

"Roxy takes a selfie!"

It seems like Roxy is everywhere, and well, she basically is.

She really doesn't need an introduction, but Roxy Jacenko of Sweaty Betty PR and Ministry of Talent knows a thing or two about absolutely slaying in your career.

Joining Cosmopolitan's epic list of powerful career women for our year-long mentorship competition, we got the PR Queen herself to give us a bit of an insight into what it's really like to get to that level of fabulousness.

And spoiler alert: It didn't come easy.

"Coming from a family where my mother and father were both workers who had their own business, I leant on them for support but I was in an industry that they didn't know about", Roxy reveals in our latest episode of Cosmo’s podcast The Buzz.

"It was like 'sink or swim' or do your best. And that's why for me, when Cosmo asked if I would do it, I was like, 'you know what, yes, definitely,' because I never had that, and I think there would've been a lot of things I'd do differently if I had that expertise."

As for her renowned tough-love approach to her team? "I treat them as my family. For me the biggest thing is seeing them evolve."

"I breathe down their neck, but I breathe down their neck to make sure they excel and grow as an employee and that they do the best they possibly can with their career."

Just like a diamond, we all need a 'lil pressure to totally sparkle.

For some more mind-blowing career advice, do yourself (and your career) a favour and check out the rest of our chat with Roxy.

Remember, we’ve got plenty more where that came from, and plenty more to come with some awesome peeps. Head to iTunes and make sure you subscribe so you don’t.miss.a.minute.

Check out more in this month's Cosmopolitan on sale now!